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	<title>Augmented Advertising &#187; art</title>
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	<link>http://www.augmentedadvertising.com</link>
	<description>Augmented Reality / Augmented Advertising : The Next Big Thing?</description>
	<lastBuildDate>Sat, 21 May 2011 10:38:23 +0000</lastBuildDate>
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		<title>Augmented Reality Art: Amir Baradaran &#8211; Venice Augmented</title>
		<link>http://www.augmentedadvertising.com/2011/05/augmented-reality-art-amir-baradaran-venice-augmented/</link>
		<comments>http://www.augmentedadvertising.com/2011/05/augmented-reality-art-amir-baradaran-venice-augmented/#comments</comments>
		<pubDate>Sat, 21 May 2011 10:38:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Varie]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[biennale]]></category>
		<category><![CDATA[Junaio]]></category>
		<category><![CDATA[venezia]]></category>

		<guid isPermaLink="false">http://www.augmentedadvertising.com/?p=1451</guid>
		<description><![CDATA[Here, in the city of cities, after built to fail, and after the crash and whimper proved the material immateriality of things, futARism emerges. We long for those rituals and traditions of eon that still resonate, while making meaning from &#8230; <a href="http://www.augmentedadvertising.com/2011/05/augmented-reality-art-amir-baradaran-venice-augmented/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.amirbaradaran.com/" target="_blank"><img src="http://www.cristiancontini.it/images/Venice_Augmented.jpg" alt="" /></a><br />
<em>Here, in the city of cities, after built to fail, and after the crash and whimper proved the material immateriality of things, futARism emerges. We long for those rituals and traditions of eon that still resonate, while making meaning from the ether.   Augmented Reality is our tool; love, divine and exquisite, our guide!-</em></p>
<p><em> </em>-Amir Baradaran, FutARism Manifesto excerpt 2011</p>
<p><strong>Amir Baradaran</strong> è un artista &#8211; attivista di origine iraniane non nuovo alle incursioni ed alle sperimentazioni con l&#8217;Augmented Reality, basti pensare al suo <a href="http://www.amirbaradaran.com/ab_monalisa.php">Frenchising Mona Lisa</a> che grazie all&#8217; AR app Junaio, permetteva di <em>augmentare</em> qualsiasi immagine della Gioconda, (naturalmente anche e soprattuto quella al Louvre)</p>
<p>ed ancor più con il suo <a href="http://www.amirbaradaran.com/ab_futarism.php" target="_blank">FutARism Manifesto</a> <a href="http://www.amirbaradaran.com/ab_futarism.php"></a> dove si teorizza che l &#8220;Augmented Reality (AR) is employed as a new artistic medium&#8221;</p>
<p>L&#8217;ultima azione di <strong>Amir Baradaran</strong> è a <strong>Venezia</strong>, con installazioni (In)visibili sparse per la <a href="http://www.labiennale.org/en/art/exhibition/">54esima Biennale d&#8217;Arte</a> e fruibili grazie sempre all&#8217;app Junaio  ed al suo canale &#8220;Venice Augmented&#8221; o &#8220;Amir Baradaran&#8221;</p>
<p><a href="http://www.amirbaradaran.com/" target="_blank"><img src="http://www.cristiancontini.it/images/Venice_Augmented_map.jpg" alt="" /></a></p>
<p>&#8220;When in Venice for the 54th Biennale, search and discover media and performance artist Amir Baradaran&#8217;s new visible (in)visible project Venice Augmented, active surrounding many of Giardini di Castello and Arsenale pavilions from June 1 throughout the duration of the the Biennale.<br />
Using Augmented Reality (AR) as art, Amir Baradaran projects new meanings and movements onto the environment. As Baradaran states, &#8220;I am interested in how small acts of resistance, particularly within so-called virtual domains, can create pockets of transformation.  Seeking to generate much more than novel surprise, my art explores new ways of being.&#8221;<br />
Comprising a number of (un)seen attributes embedded throughout the docks and garden, Augmented Venice promises a landmark addition to the Biennale. Accessible to visiting publics through a number of activation points  scattered throughout the Venice landscape, the project is among the first Augmented Reality works to feature at the Biennale.<br />
Moving from previous projects using both graphic- and facial- recognition activators (also called &#8220;markers&#8221; or &#8220;points of interest&#8221;), Baradaran&#8217;s project for Venice pays homage to the city&#8217;s rich history of Classical portrait painting and avant-garde Italian Futurist Movement.  Venice Augmented builds on previous infiltration of the Louvre Museum in Paris with Frenchising Mona Lisa, and the New York City FutARism Manifesto performance.<br />
This year, Baradaran goes viral in Venice.&#8221;<br />
<strong>l&#8217;Arte Augmentata</strong> (vogliamo chiamarla <strong>AR-te</strong> ? ) sta iniziando a proporre interessanti sperimentazioni, e siamo sicuri ne vedremo ancora delle belle</p>
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		<title>Becoming Dragon:365 ore consecutive immersi in Second Life</title>
		<link>http://www.augmentedadvertising.com/2008/11/becoming-dragon365-ore-consecutive-immersi-in-second-life/</link>
		<comments>http://www.augmentedadvertising.com/2008/11/becoming-dragon365-ore-consecutive-immersi-in-second-life/#comments</comments>
		<pubDate>Fri, 28 Nov 2008 09:34:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[art]]></category>
		<category><![CDATA[becoming dragon]]></category>
		<category><![CDATA[second life]]></category>

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		<description><![CDATA[Micha Cardenas, uno studente laureato dell&#8217; Università della Californa San Diego al Center for Research and Computing in the Arts (CRCA) , rimarrà immerso per 356 ore consecutive in Second Life per esplorare i concetti di Umanità, biotecnologie ed intersezioni &#8230; <a href="http://www.augmentedadvertising.com/2008/11/becoming-dragon365-ore-consecutive-immersi-in-second-life/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://secondloop.wordpress.com/" target="_blank"><img src="http://www.cristiancontini.it/images/ucsdresearch_secondlife.jpg" /></a></p>
<p><span class="Apple-style-span" style="font-weight: bold;">Micha Cardenas,</span> uno studente laureato dell&#8217; Università della Californa San Diego al Center for Research and Computing in the Arts (CRCA) , <span class="Apple-style-span" style="font-weight: bold;">rimarrà immerso per 356 ore consecutive in Second Life</span> per esplorare i concetti di Umanità, biotecnologie ed intersezioni fra i mondi in una performance assolutamente straordinaria.</p>
<p>La performance chiamata <span class="Apple-style-span" style="font-weight: bold;">&#8220;Becoming Dragon&#8221;</span> vedrà <span class="Apple-style-span" style="font-weight: bold;">Micha Cardenas ( Azdel Slade in Sl</span>) non solo essere immerso in Sl in uno spazio identico a quello Real Life, ma anche<span class="Apple-style-span" style="font-weight: bold;"> usare sistemi di motion capture</span> e <span class="Apple-style-span" style="font-weight: bold;">voice changing </span>per &#8221; diventare davvero&#8221; il proprio avatar.</p>
<p>E non è tutto qui: Micha si è sottoposto anche alla terapia ormonale che viene assunta da chi decide di cambiare sesso, e esplorerà anche le biotecnologie per il cambio non solo di sesso ma di specie&#8230;ed ecco, nelle sue parole, il progetto :
<div><span class="Apple-style-span" style="font-weight: bold;">&#8220;Can one really become a dragon? Or a neko?</span> With the rapid pace of advancing technology, how far are we from the day in which instead of mere <span class="Apple-style-span" style="font-weight: bold;">Sex Reassignment Surgery</span>, we have access to<span class="Apple-style-span" style="font-weight: bold;"> Species Reassignment Surgery</span>? I plan to investigate this question in a few stages. First, I will investigate the usage of synthetic worlds, using Second Life as a platform, for fulfilling the Real Life Experience (RLE) requirement that transgender people face before they are allowed to get Gender Confirmation Procedures, aka, Sex Reassignment Surgery. </div>
<div>To do so, I will engage in a<span class="Apple-style-span" style="font-weight: bold;"> 365 hour immersive performance in Second Life.</span></p>
<p><a href="http://secondloop.wordpress.com/" target="_blank"><img src="http://www.cristiancontini.it/images/becoming_dragon_second_life02.jpg" /></a></p>
<p>During this time, I will also be <span class="Apple-style-span" style="font-weight: bold;">researching synthetic biology and biotechnologies</span> that may facilitate such bodily changes. Why does the promise of biotech, absolute control of the body, not extend to <span class="Apple-style-span" style="font-weight: bold;">transgender people</span>? Is it because that promise is only a myth produced to sell products? Does the biotech industry actually affect people&#8217;s lives, or does it only make promises like feeding the world and then never fulfill them? After the durational performance, I<span class="Apple-style-span" style="font-weight: bold;"> intend to continue to explore and experiment with biotechnologies such as tissue cultures, implants and prosesthetic devices</span>. </div>
<div>
<p><a href="http://secondloop.wordpress.com/" target="_blank"><img src="http://www.cristiancontini.it/images/becoming_dragon_second_life03.jpg" /></a></p>
<p>Ultimately, I plan to explore <span class="Apple-style-span" style="font-weight: bold;">Body Hacking practices in use today</span>, to find out how far we are from <span class="Apple-style-span" style="font-weight: bold;">DIY species modifications</span> like<span class="Apple-style-span" style="font-weight: bold;"> fur growth. (NDR:!!!)</span><br />Throughout all of this, I will be going through my actual chemically assisted transformation, Hormone Replacement Therapy,&#8221;</p>
<p><a href="http://secondloop.wordpress.com/" target="_blank"><img src="http://www.cristiancontini.it/images/becoming_dragon_second_life.jpg" /></a></p>
<p>La ricerca abbraccia molti fronti, non solo <span class="Apple-style-span" style="font-weight: bold;">interessantissima performance artistica</span> sulla scia di <span class="Apple-style-span" style="font-weight: bold;">Orlan e Stelarc</span> ( che sarà presente come ospite )  ma nei riferimenti di Micha ci sono gli studi <span class="Apple-style-span" style="font-weight: bold;">neurologici sul transgenderismo</span>, ed i concetti stessi di Umanità.</p>
<p>Lo abbiamo sempre sostenuto che Second Life ed i Virtual Worlds sono la <span class="Apple-style-span" style="font-weight: bold;">preparazione all&#8217;umanità per l&#8217;esplorazione delle  prossime nostre linee evolutive</span>, dalla Singolarità prossima ventura, alla realtà aumentata,  all&#8217;espansione dei nostri sensi (chiedetevi dove siete <span class="Apple-style-span" style="font-style: italic;"><span class="Apple-style-span" style="font-weight: bold;">davvero</span></span> quando siete  immersi?) al cambio di specie in Real Life..e questo lavoro di Micha è sicuramente una pietra miliare in queste esplorazioni..</p>
<p><a href="http://secondloop.wordpress.com/" target="_blank"><img src="http://www.cristiancontini.it/images/becoming_dragon_second_life01.jpg" /></a></p>
<p>In ogni caso, ecco ulteriori informazioni e links sul progetto</p>
<p>See the performance in Second Life here:<br /><a href="http://slurl.com/secondlife/Seventh%20Eye/186/12/35"><span class="Apple-style-span" style="font-weight: bold;">http://slurl.com/secondlife/Seventh%20Eye/186/12/35</span></a></p>
<p>Read Micha’s<span class="Apple-style-span" style="font-weight: bold;"> live blogging</span> from Second Life during the performance at:<br /><a href="http://secondloop.wordpress.com/" target="_blank"><span class="Apple-style-span" style="font-weight: bold;">http://secondloop.wordpress.com</span></a><span class="Apple-style-span" style="font-weight: bold;"><br /></span><a href="http://sharingissexy.org/wiki/Becoming_Dragon" target="_blank"><span class="Apple-style-span" style="font-weight: bold;">http://sharingissexy.org/wiki/Becoming_Dragon</span></a><span class="Apple-style-span" style="font-weight: bold;"><br /></span><a href="http://technotrannyslut.com/category/becomingdragon/" target="_blank"><span class="Apple-style-span" style="font-weight: bold;">http://technotrannyslut.com/category/becomingdragon/</span></a><span class="Apple-style-span" style="font-weight: bold;"><br /></span><a href="http://flickr.com/photos/azdelslade" target="_blank"><span class="Apple-style-span" style="font-weight: bold;">http://flickr.com/photos/azdelslade</span></a><span class="Apple-style-span" style="font-weight: bold;"><br /></span><a href="http://flickr.com/photos/lotu5/sets/72157606067246259/" target="_blank"><span class="Apple-style-span" style="font-weight: bold;">http://flickr.com/photos/lotu5/sets/72157606067246259/</span></a><span class="Apple-style-span" style="font-weight: bold;"><br /></span><a href="http://delicious.com/lotu5/becomingdragon" target="_blank"><span class="Apple-style-span" style="font-weight: bold;">http://delicious.com/lotu5/becomingdragon<br /></span></a>
<div></div>
</div>
<p><a href="http://secondloop.wordpress.com/" target="_blank"><img src="http://www.cristiancontini.it/images/becoming_dragon_second_life04.jpg" /></a></p>
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		<title>Second Life: Roberta Greenfield&#8217;s Room- Asian Lednev</title>
		<link>http://www.augmentedadvertising.com/2008/04/second-life-roberta-greenfields-room-asian-lednev/</link>
		<comments>http://www.augmentedadvertising.com/2008/04/second-life-roberta-greenfields-room-asian-lednev/#comments</comments>
		<pubDate>Tue, 29 Apr 2008 12:43:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[art]]></category>
		<category><![CDATA[arte in second life]]></category>
		<category><![CDATA[roberta Greenfield]]></category>
		<category><![CDATA[roberta Greenfield room]]></category>
		<category><![CDATA[second life]]></category>

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		<description><![CDATA[&#8220;Skin Tower&#8221; by Asian Lednev, una splendida installazione artistica ospitata nella Roberta Greenfield Room..La galleria di Roberta è &#8220;solo&#8221; una stanza, ma questa stanza può contenere universi, come il garage ermetico di Jerry cornelius, you know&#8230; In particolare l&#8217;opera d &#8230; <a href="http://www.augmentedadvertising.com/2008/04/second-life-roberta-greenfields-room-asian-lednev/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><object width="425" height="350"><param name="movie" value="http://www.youtube.com/v/y-VY_v-zZrs"></param><embed src="http://www.youtube.com/v/y-VY_v-zZrs" type="application/x-shockwave-flash" width="425" height="350"></embed></object></p>
<p>&#8220;Skin Tower&#8221; by Asian Lednev, una splendida installazione artistica ospitata nella Roberta Greenfield Room..<br />La galleria di Roberta è &#8220;solo&#8221; una stanza, ma questa stanza può contenere universi, come il garage ermetico di Jerry cornelius, you know&#8230;</p>
<p>In particolare l&#8217;opera d Asian permette di esperire un &#8220;tempo espanso&#8221; meditativo, una lenta discesa dentro se stessi, la nostra percezione, un &#8220;qui e ora&#8221; dislocato in un &#8220;là e ora&#8221; non certo scontato. Noi siamo dove la mente va, ed i non-luoghi, artistici e non, sono un utile strumento per lavorare sulle nostre consapevolezze allargate&#8230;</p>
<p>Se non la visitate, non siete Reali.</p>
<p>Slurl:<a href="http://slurl.com/secondlife/Post%20Utopia/121/106/27"> Roberta Greenfield room</a><br />Link: <a href="http://robertagreenblog.blogspot.com/">Il Blog di Roberta Greenfield</a><br />Music: L<a href="http://tinyurl.com/4p7pd6">ady Lah Lah &#8211; False Reality</a></p>
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		<title>Babelswarm, un opera artistica in Second Life da 20.000 dollari</title>
		<link>http://www.augmentedadvertising.com/2008/04/babelswarm-un-opera-artistica-in-second-life-da-20-000-dollari/</link>
		<comments>http://www.augmentedadvertising.com/2008/04/babelswarm-un-opera-artistica-in-second-life-da-20-000-dollari/#comments</comments>
		<pubDate>Fri, 18 Apr 2008 00:05:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[adam ramona]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[Australia Council for the Arts]]></category>
		<category><![CDATA[babelswarm]]></category>
		<category><![CDATA[second life]]></category>

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		<description><![CDATA[E&#8217; finalmente online in Second Life BabelSwarm, l&#8217;installazione di Adam Ramona/Adam Nash, Christo Kayo/Christopher Dodds/Mashup Islander, Justin Clemens/S1 Gausmann finanziata a settembre 2007 dall&#8217; Australia Council for the Arts con la rispettabile somma di ventimila dollari. L&#8217;opera oltre che visivamente &#8230; <a href="http://www.augmentedadvertising.com/2008/04/babelswarm-un-opera-artistica-in-second-life-da-20-000-dollari/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://slurl.com/secondlife/ACVA/119/180/295/" target="_blank"><img src="http://www.cristiancontini.it/images/babelswarm_secondlife.jpg"></a></p>
<p><span style="font-weight:bold;">E&#8217; finalmente online in Second Life BabelSwarm</span>, l&#8217;installazione di Adam Ramona/Adam Nash, Christo Kayo/Christopher Dodds/Mashup Islander, Justin Clemens/S1 Gausmann finanziata a settembre 2007 dall&#8217; Australia Council for the Arts con la <span style="font-weight:bold;">rispettabile somma di ventimila dollari. </span></p>
<p>L&#8217;opera oltre che visivamente  di grande impatto, concettualmente intrigante,  è anche tecnicamente sofisticatissima: un motore di riconoscimento voce/testo trasforma/traduce le parole in uno sciame di  lettere/cubi/prims, che andranno a formare nel tempo una torre di babele di parole.</p>
<p>Bellissimo</p>
<p><object width="425" height="350"><param name="movie" value="http://www.youtube.com/v/KPCPiWHW_iM"></param> <embed src="http://www.youtube.com/v/KPCPiWHW_iM" type="application/x-shockwave-flash" width="425" height="350"></embed></object></p>
<p>Progetto: <a href="http://www.lismoregallery.org/cmst/lrg003/view_doc_home.asp?id=257&#038;cat=37">Lismore gallery</a><br />Blog degli artisti : <a href="http://babelswarm.blogspot.com/">http://babelswarm.blogspot.com/</a><br />Slurl : <a href="http://slurl.com/secondlife/ACVA/119/180/295/">Babelswarm </a></p>
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		<title>Taggers Contemporanei</title>
		<link>http://www.augmentedadvertising.com/2007/02/taggers-contemporanei/</link>
		<comments>http://www.augmentedadvertising.com/2007/02/taggers-contemporanei/#comments</comments>
		<pubDate>Sat, 24 Feb 2007 12:50:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[art]]></category>
		<category><![CDATA[laser]]></category>
		<category><![CDATA[tagging]]></category>

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		<description><![CDATA[Se Usate ancora le bombolette spray per i vostri writing e tagging sui muri metropolitani siete antichi e superati&#8230;Un semplice puntatore laser, e grazie a quei geni assoluti di Graffiti Research Lab un intero palazzo sarà a vostra disposizione&#8230;]]></description>
			<content:encoded><![CDATA[<p>Se Usate ancora le bombolette spray per i vostri writing e tagging sui muri metropolitani siete antichi e superati&#8230;<br />Un semplice puntatore laser, e grazie a quei geni assoluti di <a href="http://graffitiresearchlab.com/?page_id=76#video" target="_blank">Graffiti Research Lab </a> un intero palazzo sarà a vostra disposizione&#8230;</p>
<p><object width="425" height="350"><param name="movie" value="http://www.youtube.com/v/EFWcAkxzkv4"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/EFWcAkxzkv4" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"></embed></object></p>
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