Category Archives: Augmented Reality

Augmented Magazine . Spam #4 – This Cover Is A Virtual Museum

Posted on 10 April 2013 by admin

The cover of Spam Magazine  # 4 is a virtual museum in Augmented Reality: Use The Spam App on it every day during Milan Design Week “Salone Internazionale del Mobile” and see a new part of the collection “Innesti”, curated … Continue reading →

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The Treachery of (Augmented) Images

Posted on 28 March 2013 by admin

Ceci n’est pas (Juste) une pipe. To see this advertising you could download Augmented Advertising App for iPhone or Android

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Occupy Augmented Reality: Italian Election 2013 – Now We Take Facebook

Posted on 20 January 2013 by admin

The Augmented Reality Occupy possibilities are not limited  to print materials, like street Posters: the same “revelation of the true nature” of reality in our #essivivonoproject could be done on websites, and Facebook too. To see it, the step are … Continue reading →

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Occupy Augmented Reality: Italian Election 2013 – Essi Vivono

Posted on 13 January 2013 by admin

If the last post Occupy Augmented Reality was a proof of concept, this one is an application of it. What if  the parties campaign poster of the next Italian Election 2013 (February 24-25 vote) will be Augmented with … well a cult … Continue reading →

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Occupy Augmented Reality: A proof of concept

Posted on 29 December 2012 by admin

The definition of Squatting for Wikipedia is Squatting consists of occupying an abandoned or unoccupied area of land and/or a building – usually residential – that the squatter does not own, rent or otherwise have lawful permission to use. And … Continue reading →

Posted in Augmented Advertising, Augmented Reality, Augmented Reality iPhone, Aurasma, iPhone, Layar, occupy | Tagged , , , , , | 2 Comments

Merry Augmented Reality 2013

Posted on 20 December 2012 by admin

Augmented Reality Christmas Card! 1) Download Augmented Advertising App or iPhone or Android  2)Download the Pdf from here 3) Run the app and point to the image (printed or screen) . Merry Augmented Reality 2013 and Happy Augmented Advertising ! … Continue reading →

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Augmented Reality Press Project: Spam Magazine

Posted on 3 December 2012 by admin

Di cosa parliamo quando parliamo di Augmented Reality? Bene, oggi siamo particolarmente felici di presentarvi un progetto AR che ci vede direttamente coinvolti: Spam Magazine    Lanciato in occasione dello IAB Forum a ottobre 2012,  Spam Magazine nasce come “Il … Continue reading →

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Augmented Reality Books: Realtà Aumentate

Posted on 8 October 2012 by admin

                                  Per Apogeo Editore è uscito il libro Realtà aumentate Esperienze, strategie e contenuti per l’Augmented Reality “Il volume vuole essere uno strumento d’in­formazione … Continue reading →

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Più. Design per il cambiamento / More. Design for Change – a cura di FFF

Posted on 21 October 2010 by advertmin

In occasione del Festival della Creatività che si svolgerà a Firenze dal 21 al 24 ottobre 2010, FFF organizza un nuovo Urban Fruit con il primo esperimento di Realtà Visiva Aumentata: “Più. Design per il cambiamento / More. Design for … Continue reading →

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Augmented Reality Magazine: Focus in Realtà Aumentata si “Ispira” ad un nostro lavoro!

Posted on 27 May 2010 by admin

E’ bello essere di “ispirazione” a qualcuno. In breve la notizia è che la rivista Focus esce con quella che dice essere la prima copertina italiana in realtà aumentata (a essere precisi, Colors è uscita prima)…ma quella copertina, l’ AR … Continue reading →

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